Sandy (William S.) Durocher (Producer,Director,Writer)
- CONCEIVED and PRODUCED over 600 VIDEOS in every genre over his career
- Not only PRODUCED but WROTE, DIRECTED and SHOT 99% of the videos on this website
- Did so with a Crew of 2 or less (including himself)
- Had the honour of telling the stories of some very special HEROES
- Contributed to new initiatives at DISNEY WORLD
- Had many career highlights
Sandy has extensive experience creating corporate communications video for business and government including PR profiles, new initiatives, training, marketing, promotions, shareholder meetings, employee information, and documentation. Over the past decade, and even prior to that, I have received numerous industry achievement awards for my work.
HIGHLIGHT: He has produced almost 600 CORPORATE COMMUNICATIONS VIDEOS in every genre imaginable over his career from the comic to the sentimental to the heart-stopping.
He has provided services to the following organizations (see references) in both official languages: Agriculture & Agri-Food Canada (5 projects), Canadian-American Business Achievement Awards (1), Canadian Bank Note (2), Canadian Coast Guard Auxiliary (50), Citizenship & Immigration Canada (1), COSPAS-SARSAT (2), Department of National Defence (6), Loeb (4), Mitel (3), NOAA/NASA (8) Noreen Young Productions (4), Provigo (2), Revenue Canada (2), and Search and Rescue Secretariat (10).
HIGHLIGHT: He has interviewed and worked with REAL LIVE HEROES - people who put their own lives in peril to save others. He felt honoured to tell their stories, including one rescuer that, by his co-workers’ accounts, saved over 750 people in his career. He was in awe.
RETAIL MARKETING EXPERIENCE
From 1987 to 1994, he worked in the Advertising / Marketing department of Loeb Inc., first as Manager of Audio Visual Production Services, then as Manager of Creative Services. He established, implemented and ensured consistency in all communications initiatives originating from the corporate headquarters in Ottawa. He worked closely with the president and executive team to create image and publicity campaigns for Loeb. He was responsible for the production of over 450 videos and 25 major live events, the majority in the US.
HIGHLIGHT: Because of the volume of marketing material required, he had the freedom and executive trust to EXPLORE MANY FILM GENRES in order to communicate the direction of the company. This included documentary, dramatic, comedic, satirical, re-enactment, news feature, music video, puppetry and even science fiction and film noire.
LIVE EVENT MANAGEMENT
His department was responsible for creating video and other media content for over 25 major live event conferences during that time. In 1991 his efforts were recognized when he was presented with the Provigo / Loeb Tribute to Performance Award.
HIGHLIGHT: Most of the Loeb conferences were in the U.S. including one at DISNEY WORLD. At that time Disney was new to the business convention game. Because of the uniqueness of the Loeb live event plans, Disney assigned event coordinators to shadow him and take notes. Their observations were incorporated into a training manual they were developing for Disney Convention Services.
ADVERTISING / GENERAL COMMUNICATIONS
Between 1983 and 1986, he gained experience in a variety of positions with a number of organizations in advertising and corporate communications. Before university, he worked in the Motion Picture industry in Toronto in various capacities including Studio Manager for Lakeshore Studios (also called CineVision) and freelancer on various movies.
HIGHLIGHT: He came into contact with many famous names at the time, but one particular highlight was the week he worked with the Rolling Stones when they rehearsed in the Film Studio he managed starting Feb. 26, 1977.. They came back again in 1979 to rehearse for the Benefit Concert for the Blind.
Corporate Communications Navigator Multimedia Production Services... 1994 to present... Ottawa, ON
Manager, A/V Communications Services / Creative Services... 1987 - 1994, LOEB Inc... Ottawa, ON
Production Coordinator, Copywriter, Producer... 1985 - 1987, Frater Advertising, London, ON
Production Coordinator, Writer... 1983 - 1985, Lockwood Films, London, ON
Motion Picture Studio Manager and Freelancer... 1976-1979, Toronto, ON
POST SECONDARY EDUCATION
BA in Education (Completed First Year)... 1982 - 1983, McGill University, Montreal, Quebec.